The Grom Collection is a tribute to the tribal Groms—those young, spirited surfers who are as wild and free as the ocean they adore.

 

Born and bred with saltwater in their veins, these young adventurers embody the essence of boyhood dreams and oceanic wanderlust.

 

Their days are spent riding the waves, fishing the depths, and sharing tales of their escapades, creating an unbreakable bond within their grom tribe, whether they're battling the surf or lounging in the sand.

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Eager for the break of dawn and yearning for the glow of sunset, these groms live for the thrill of the sea, turning each session into memories that blend seamlessly into endless nights of camaraderie and tales of the tides.

 

Raised by the wisdom of the tribe and the lessons of the sea, they develop a profound love and respect for Mother Ocean and their surf family—a bond that guides them through life, no matter where the currents may take them.

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They are the burgeoning heart of the tribe, the future Wisemen, or Kahunas, in the making. We honor their journey from the frothing groms of today to the revered guardians of surfing’s sacred tradition tomorrow. And that's why we created this collection...